There is a serious and widespread misconception about the value of exfoliation. Most people believe the surface of the skin is composed of dead, useless cells that make the skin look dull, prevent the skin from “breathing” and can clog up the follicles. In reality these “dead” cells are the mature functional cells of the skin. They are there for a special purpose.

by Professor Des Fernandes. I feel very sorry for the people who are anxious enough to rely on apps to find safe ingredients for skin care. One needs to be chemically trained to put these details into perspective. The fact is that we do not know of many ingredients that do not have a toxic dose level. For example, we need oxygen in our air at about 20% and it’s what keeps us alive… but it’s going to be a prominent part of the cause of our death. Just recently I saw a report on a premature baby that was accidentally left in high oxygen for too long and became blind.

It costs far less to keep old clients coming back than it does to get new clients. Here are just a few hints and tips from some experts in the field.

By Rob and Carol Trow - We're back at work, summer is nearly here and it's time to get our businesses booming again. here are some top tips from two real experts.

By Professor Des Fernandes and Dr Ernst Eiselen – How do you deal with clients who say that they would rather treat acne with antibiotics than follow your prescribed routine of diet, skin care and supplements? It’s always easier to pop a pill than to change your lifestyle – cheaper too.

By Jennifer Munro, Professor Des Fernandes, Dr Ernst Eiselen and Candace Noonan. Is any one form of Vitamin A ‘better’ than another for skin? Can you compare skincare products by percentage of active ingredients? What does an International's Unit mean? How much is too much?